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D2neXt Salutes: Gilbertson Cuffy

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D2admin February 22, 2024 0 Comments

D2neXt Salutes: Gilbertson Cuffy

To be “Young, Gifted, and Black”…. This rings true to marketing innovator Gilbertson Cuffy. Taking known brands and making their presence leave an unforgettable mark in the minds of millions, D2neXt recognizes this excellence and we salute Gilbertson as HE IS BLACK HISTORY!

As we celebrate Black History Month, D2neXt would like to take this opportunity to recognize those individuals who work to make a difference in various fields, including small business owners, local politicians, medical professionals, and entertainment figures. This month, we are saluting everyday history-makers and their efforts to make a positive impact on the communities they support. 

Gilbertson Cuffy is VP of Marketing, Partnerships, and Promotions at Illumination where he is responsible for bringing to life all global marketing partnership campaigns and activations in support of Illumination’s films, which includes the Despicable Me Franchise, the biggest global animated franchise of all time and the record-breaking The Super Mario Bros Movie. 

Gil also helps lead the studio’s multicultural activations in partnership with Universal Pictures. Before his time at Illumination, Gil was Director of Marketing Communications for Pepsi trademark at PepsiCo bringing to life brand creative and communications across Pepsi’s new product launches, strategic sub-brands, and seasonal programs. Along with other marketing roles at PepsiCo, Gil has held brand marketing roles at RB and Sara Lee across Lysol, Finish Dishwashing, and Senseo Coffee brands. 

Gil is passionate about culture and enabling its advancement, the democratization of content, and the new ways that technology is impacting our lives as well as helping to tell and advance the stories of seldom-heard members of underrepresented communities. He received his BA in Marketing from The University of Miami and his MBA from Nova Southeastern University. He currently lives in Los Angeles, California but Miami, Florida, and Harlem, New York will always be home.

Gilbertson Cuffywww.gilbertsoncuffy.com | www.sipnstir.tv

@Gilremyxd